Canelo Alvarez is undoubtedly one of the best active boxers in the world. But does he clinch the number 1 pound for pound spot?
How Luxury Fashion Powerhouses Are Entering the Ring to Attract Luxury’s Fastest-Growing Consumer Segment
Discover how luxury fashion's top brands are taking inspiration from the boxing world to attract lucrative millennial and generation Z consumers.
Sportswear is fashion's biggest subculture, with hundreds of brands competing for the attention of consumers young and old. This study looks into the online reputation of some of the biggest names in sportswear and luxury sportswear to find the internet's favourite sporting brands.
Most celebrities and influencers use social media to build their online presence, connect with their community, and promote products. Boxers have seen great success with platforms like Instagram and Twitter, with the former perfect for sharing promotional content while the latter fits in with the fast-changing world of boxing. Followers are important for online personalities, but engagement holds more weight. So which boxers have the most engaged followers online?
Social media gives boxers the opportunity to connect with their fans, spread the word on upcoming fights, and share the goings-on in their lives. They can also earn money through social media via product promotion and sponsored posts. Fans will follow their favourite stars and boxers in order to keep up with the latest gossip and support them, but what exactly can boxers earn on social media? Geezers Boxing uses social media data to reveal the earning potential of 25 boxers.
2021 was quite the year for boxing fans, with plenty of exceptional fights taking place. Both David Haye and Evander Holyfield made their boxing comebacks this year, with David Haye fighting Joe Fournier and Evander Holyfield taking the place of Oscar De La Hoya to fight Vitor Belfort.